Culture Code

Alt Ethos is creating unique experiences not only in our permanent and temporary exhibitions but also in our company culture. One of our main drivers for starting Alt Ethos was to develop a company that fosters positive working relationships within our staff as well as with our clients and competitors. Our company and ourselves are continuously evolving as we expand and move with our vision for what is possible. Our Culture Code will evolve with us as we continue to learn and grow. We are happy to share with you the Alt Ethos Culture Code.

1.0 Mission

Synthesizing light, sound, and creative technology into shared interactive experiences, we cultivate environments that create memorable lasting experiences. 

2.0 Vision

Combining a keen sense of design, social awareness, and novel use of technology, Alt Ethos shapes the landscape of experience design into one that activates local communities, addresses social and environmental issues, and brings people together.

3.0 Values

  • Create the Best Experience Possible
  • Team Dedication, Collaboration, and Passion
  • Personal Development and Growth
  • Inclusive, Diverse Atmosphere
  • Focus on Solutions
  • Innovation through Resourcefulness
  • Playfulness and Uniqueness
  • Humbleness
  • Create Customer Value
  • Adventure, Creativity, and Open Minds

4.0 Hiring Personas

  • Practice Diversity
  • Self-Awareness
  • Tactfulness
  • Hungry for Change
  • Always Learning
  • Always Creating
  • Empathetic
  • Collaborative
  • Attention to Detail
  • Multifaceted Creatives

5.0 Customers

We treat our clients as collaborators deserving of a deeper connection. They are the lifeblood allowing us to fulfill our mission and we don’t take that lightly. Our job is to create work which connects people together and provides a measurable return on investment. We take every possible measure to ensure that our work consistently provides the highest value.

We achieve this through clear communication, attention to contracts, accountability, and providing guaranteed service.

6.0 Our Competitors

We come from a place of gratitude for our competitors. We would not be here if it were not for them. We sometimes partner, contract, and work in collaboration with our competitors because we enjoy expanding our network and making new friends.

We want to support a culture of learning and collaboration. We will not speak ill about a competitor. Even if we have hard dealings with them, we use it as an opportunity to learn.

7.0 Sister Organization

Alt Ethos currently donates portions of our revenue, time and equipment to Denver Arts + Technology Advancement (DATA), our sister organization.

Denver Arts + Technology Advancement (DATA) is a nonprofit organization striving to create a vanguard community center for public engagement, cultivating and strengthening local community by putting research, education, creation, and exhibition together under the same roof. DATA is driving a new generation of art creators and technologists by optimizing the use of immersive and emerging technology and serving as a conduit for the creative process.


8.0 Collaborative Business Structure

  • Transparent Communication
  • Working Across Departments
  • Peer Accountability
  • Every Voice Heard
  • Open Source When Possible
  • Anyone is Approachable
  • Collaboration Breeds Innovation
  • Share a Common Goal