Hyatt Place Denver Airport

Fusing midcentury design with interactive video experience

Hospitality Design with Interactivity

Alt Ethos has partnered with art consulting agency, Nine Dot Arts, to deliver a memorable experience for the guests of Hyatt Place Peña Station hotel. Our creative and technical teams collaborated to establish an interactive and engaging multimedia experience in their lobby. Our role in this project included overseeing strategic project development and experiential design, including sourcing materials, video production, hardware fabrication, creative coding, and installation and management.



As a new hotel in the Denver Airport area, Hyatt Place Peña Station was looking for an innovative and interactive way of welcoming their guests. Their goal was to provide a memorable experience, bringing the highlights of Colorado to their lobby and providing their guests with a moment of discovery while they check-in or go by the hotel.


Check Your Baggage is a remarkable interactive installation developed in partnership with Nine Dot Arts. It features a handpicked collection of antique and vintage items and luggage mounted behind the hotel’s front desk turned into picture frames that surprise the guests with images of Colorado when they take a peek at the viewfinder placed in the lobby. Check Your Baggage invites you to see things a different way.

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  • ‘We love our fantastic new design and can’t wait for our guests to see them as well.’ Hyatt Staff