The Augmented World Expo (AWE) recently took place, showcasing the latest advancements in extended reality (XR) technology. This groundbreaking event left attendees in awe as they explored the exhibition floor, discovering remarkable trends that are reshaping our perception of reality. In this blog post, we will delve into the highlights of AWE and provide a synopsis of the exciting XR News covered in the event.
Last week, Alt Ethos, a leading Metaverse and Experiential Design Studio, presented its weekly XR News from AWE. The team shared captivating insights into the world of XR, keeping viewers ahead of the curve with the latest updates on the Metaverse, XR, and Web3 technologies. The video accompanying this blog post captures the essence of their coverage, providing a visual journey through the exhibition floor and showcasing the extraordinary trends unveiled at AWE.
As attendees ventured through the bustling AWE exhibition floor, they were greeted by an electrifying atmosphere. AR glasses stole the spotlight, capturing the imagination of all who encountered them. AWE served as a testament to the transformative power of AR, revealing its ability to shape the future and redefine our reality.
AWE provided an invaluable networking platform where professionals, enthusiasts, and industry leaders came together to exchange ideas and forge new connections. The collaborative spirit permeated the event, fueling innovation and propelling the XR industry forward.
The AWE exhibition floor showcased a wide array of XR products and experiences that left visitors astounded. Cutting-edge headsets transported users to captivating virtual realms, pushing the boundaries of immersion and realism. Haptic devices enriched the XR landscape with tactile feedback, creating a truly multisensory adventure. From VR shoes that allowed users to walk in someone else’s shoes to innovative AR headset prototypes with improved comfort and resolution, the diversity of XR experiences at AWE was truly remarkable.
One of the most highly anticipated highlights of AWE was the unveiling of Apple’s spatial computing headset. This long-awaited release showcased Apple’s commitment to innovation, with a product that promises to redefine the XR landscape. After years of development, this headset is set to revolutionize the impact of AR on our daily lives, presenting a game-changing opportunity for XR technology.
Check out the video accompanying this blog to witness the exhilarating journey through AWE, where the Alt Ethos team provides an in-depth exploration of the remarkable trends that took XR to the next level.
The Augmented World Expo (AWE) proved to be an awe-inspiring event, unveiling remarkable trends that are shaping the future of extended reality. As showcased in the video accompanying this blog post, Alt Ethos’ XR News coverage captured the excitement and innovation that filled the exhibition floor. Stay tuned for more updates from Alt Ethos as they continue to keep us ahead of the curve in the ever-evolving world of XR.
eFlow is a fun and creative way for people to engage and connect while physically distancing. Whether at a drive-in event or virtual event this collaboratively creative platform can be easily branded or themed.
eFlow‘s platform is fully customizable – custom stamps, brushes, and backgrounds are all possible to create branded experiences for your event. The ongoing live collaboration can be displayed publicly by projecting the canvas large-scale at your physical event as well – creating a hybrid experience for both onsite and virtual attendees.
eFlow is an artistic collaborative WebGL fluid simulation that works in your browser. You and other online participants can collaborate with colors and shapes on an ever-changing canvas. See the networked artwork shift and grow in real time as others join in on the fun.
Previously…
Outdoor Immersive Storytime
At the Anythink Brighton Drive-In Storytime event, as attendees got settled into their parking spots, they were able to play with eFlow on the screens across their personal devices and see their the projection screens in the lot.
Virtual Dia De Los Muertos Experience
Alt Ethos created a custom Dia De Los Muertos interactive experience for Thornton, Colorado’s 5th year of its annual celebration. While October 2020 restrictions transformed this hybrid event into online-only, visitors were able to connect and share the community memorial video online and play with others decorating the sugar skull on eFlow.
Let’s talk about ways that Flow can bring magic and play into your event! Interactive and immersive exhibits take your event to the next level.
“I don’t know about you, but I have caught the travel bug. COVID-19 has taken a toll on everyone’s mental health it seems, and more often I find myself longing to get away. The urge to travel is partially a longing to connect, not just with other people but with the natural world.”–anonymous
COVID-19 has affected the lives of every American in ways we are still grasping to understand. From financial stress to unprecedented changes in school and business, there is nothing our nation has faced quite like this. Now more than ever, people are longing for something to pull them out of the chaos. And now more than ever we need to make wise choices in how we travel. We are longing for opportunities to experience the beauty and to connect with what’s around us.
One of the ways people in the Northwest have increasingly chosen to connect during COVID-19 is through the National Park system. Wyoming, for example, has had some of the lowest numbers of coronavirus cases and deaths in the nation. Their national parks, including Grand Teton and Yellowstone, were able to remain open for the majority of the COVID-19 pandemic with very little outbreaks. Enjoying the great outdoors has become one of the easiest and healthiest ways to be physically distant and remain in-tune with the outside world. The outdoors will remain throughout the winter months.
However, experiences in the outside world don’t have to be limited to the national parks. In a world with an ever-increasing demand for individual, and oftentimes virtual experiences, digital designs are playing a vital role in a physically distanced pandemic America.
Digital designs are one of the most affordable and diverse ways to transform public spaces in ways that would be too cost-prohibitive for traditional capital improvements to take place. For example, holiday tree lightings, modern drive-in theatres, and socially-distanced architectural projection mapping offer the opportunity to set up live experiences with minimal changes to the structural environment. Drive-thru and drive-in live experiences offer the chance to mimic the traditional performance environment without costly overhead or unsafe practices during COVID-19 shutdowns.
Experiential design has been at the forefront of our culture preceding the COVID-19 pandemic. They offer the benefits of a communal social function while allowing individuals to participate from the safety and comfort of their cars, outdoors, or from the comfort of your home. These options offer the blend of privacy and community that many are craving right now. And, there are many other options for virtual live experiences that are just scratching the surface of what we’re able to accomplish within the digital pace.
Join us this holiday season in Cheyenne, Wyoming. Where Cheyenne is bringing the lights to the holidays this year. Alt Ethos will feature two light experiences in Cheyenne this holiday season. On Saturday, November 21st, and Friday, November 27th we light up the Downtown Lighting Celebration through architectural mapping of the train depot located at 121 W 15th Street. That’s not all! From November 21 through January 1st, 2021, come by the Prime Time Holiday Drive-Thru at Blue FCU located at 2401 E. Pershing Blvd, Cheyenne, Wyoming 82001.
The post-pandemic world is undetermined. What do we want to use to shape it, and how will we as individuals and communities contribute? That is the question that digital art and technology can provide if we are confident enough to venture out.
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Note: Always follow the recent guidelines from local health and state agencies as well as the recommendations of the CDC to stay safe. If you or someone you spend time with have compromising health concerns, please avoid crowds.
COVID-19 has cost our nation so much in 2020. It has cost many individuals and small business owners their financial security, while others are struggling to cope with major changes in their duties as parents, employees, and leaders. Even for those who have not been directly impacted by loss of income or life, physical distancing limitations have put daily routines on hold and replaced them with something foreign and uncertain.
However, for some of us, these limitations have sparked creativity. Humans crave connection and we need it now more than ever; but our ideas of connection are changing to meet the demands of COVID-19. One of the ways in which this is happening is through the annual Thornton Dia de los Muertos celebration in the City of Thornton.
Traditionally, the Dia de los Muertos (Day of the Dead) is celebrated in Thornton with a festival of food, drink, traditional art, and other activities to celebrate Mexican culture. However, due to COVID-19, the celebration was almost canceled this year. In an effort to replace the live event, the City of Thornton reached out to Alt Ethos to see if we could create something new.
Our team decided that instead of looking to replace the event with a substitutional virtual experience, we’d create something entirely new. We created a hybrid design that allowed for flexibility in a time of changing circumstances. Due to the increasing COVID cases in Adams County, our hybrid event that included the drive by in the park projections paired with an interactive online engagement easily into an engaging multilayer online experience on short notice. The event information was changed and with ease we have maintained the community engagement through this important event.
We are happy to announce that this year, from November 1-3, you’ll be able to enjoy Dia de los Muertos in a virtual interactive art experience from your home and engage in real-time with friends and relatives.
We’ve created an easy browser accessible app that allows participants to create collaborative works of art from any connected device. We present a live drawing tool that lets guests create fluid visual art virtually, in real-time, and in collaboration with other users. All artworks will be themed in traditional Dia de los Muertos styles, but feature modern concepts from at-home artists in Colorado. By using trusted technologies in modern ways, we are able to keep these traditions alive. All this while enjoying dancing and mariachi music.
Community engagement doesn’t have to be put on hold because of COVID-19. In fact, Alt Ethos is able to create 4x the participant engagement via virtual events as compared to traditional live events. Our original design included a drive by/park experience, but due to changes in country COVID regulations, we quickly and smoothly modified the project to fit the needs of modern times. Because Thornton residents don’t have to be physically present in order to enjoy the activities, more are able to tune in and make lasting memories and even connect with family and friends that are far away.
Now that we are starting to have small attendance-capped in-person events, Hybrid Events are a great opportunity to enhance real-world events while integrating online interactions. There have been numerous successful virtual trade shows, events, and conferences which have increased worldwide attendance over their previous physical events.
Keep the increased worldwide engagement going, while offering diverse ways for your guests to join your in-person and virtual Hybrid Events. By gathering a smaller group in person and a larger group virtually, we are able to achieve some of the face-to-face interaction while also keep attendees safe.
There are several ways to throw Hybrid Events that are engaging, productive, and fun. The Alt Ethos team began creating hybrid experiences over 13 years ago and would love to help you find the best solutions for your audience and goals.
In the BizBash article, What Will Hybrid Events Look Like?, Cara Kleinhaut, founder and CEO of AGENC Experiential & Digital Marketing, notes:
“We must deliver a simultaneous digital experience that mirrors the live experience in quality and interaction—and not leave digital participants on the sidelines with a Zoom chat or a passive viewing experience, which is still the majority of what we see out there.”
What was a memorable experience you had in a virtual streaming conference? Could you tell us about the most unique Zoom meeting you had last week? Can’t think of anything? Us either!
We are being inundated with video streaming in chats, conferences, and events. Repetitive experiences, day in and day out, are creating a lapse of memory and connections. Where once we attended in-person events – networking during a mixer, listening to a speaker, and lining up for free drinks – now we find our virtual events have a lack of engagement.
Your event and audience engagement is important to us.
Alt Ethos wants to help you succeed in creating dynamic connections that create lasting impressions. We want to partner with your organization to achieve your goals in the virtual and partially-virtual event spaces. We provide unique and engaging platforms and environments that highlight your sponsors, integrate live entertainment, and provide a variety of virtual world experiences.
