Now that we are starting to have small attendance-capped in-person events, Hybrid Events are a great opportunity to enhance real-world events while integrating online interactions. There have been numerous successful virtual trade shows, events, and conferences which have increased worldwide attendance over their previous physical events.
Keep the increased worldwide engagement going, while offering diverse ways for your guests to join your in-person and virtual Hybrid Events. By gathering a smaller group in person and a larger group virtually, we are able to achieve some of the face-to-face interaction while also keep attendees safe.
There are several ways to throw Hybrid Events that are engaging, productive, and fun. The Alt Ethos team began creating hybrid experiences over 13 years ago and would love to help you find the best solutions for your audience and goals.
In the BizBash article, What Will Hybrid Events Look Like?, Cara Kleinhaut, founder and CEO of AGENC Experiential & Digital Marketing, notes:
“We must deliver a simultaneous digital experience that mirrors the live experience in quality and interaction—and not leave digital participants on the sidelines with a Zoom chat or a passive viewing experience, which is still the majority of what we see out there.”
What was a memorable experience you had in a virtual streaming conference? Could you tell us about the most unique Zoom meeting you had last week? Can’t think of anything? Us either!
We are being inundated with video streaming in chats, conferences, and events. Repetitive experiences, day in and day out, are creating a lapse of memory and connections. Where once we attended in-person events – networking during a mixer, listening to a speaker, and lining up for free drinks – now we find our virtual events have a lack of engagement.
Your event and audience engagement is important to us.
Alt Ethos wants to help you succeed in creating dynamic connections that create lasting impressions. We want to partner with your organization to achieve your goals in the virtual and partially-virtual event spaces. We provide unique and engaging platforms and environments that highlight your sponsors, integrate live entertainment, and provide a variety of virtual world experiences.
Public spaces are undergoing transformations as we navigate new rules and guidelines for social interaction. Lighting design reinvigorates places and brings them to life. Murals or large building surfaces can be transformed into glowing dreamlike creations when they would otherwise be obscured in shadow. Architectural lighting revitalizes our neighborhoods to support vibrant urban life, creates a sense of security and safety, and attracts new economic activity.
Groups like the Project for Public Spaces have valuable information on the best ways to move forward with engaging community spaces in this time of transition. In our recent Experiential Design Playbook: Solutions for Engagement During COVID-19 & Beyond, Alt Ethos outlines a number of inspirational designs for public spaces that bring joy and engagement to our communities in creative and safe ways. Via projection mapping, LED wash lighting, and no-touch interactive displays – an entire public square can be activated. Whether we are gathering six feet apart in a public square, or passing through our usual main street now filled with outdoor public seating options — an experience can be illuminated with creative lighting design in simple and impactful ways.
When people are venturing out with their families this summer, they will be on the hunt for engaging experiences, community events, and comfortable interactions that will give a much-needed lift to their spirits. Seeing their favorite public places brought to life with light would be a great way to do just that. Through public installations and interactive experiences, such as the Illuminous interactive projection-mapped mural in Fort Collins, CO, our communities can be welcomed back to shopping and spending time in public spaces with fresh, inspired eyes.
We encourage downtown development authorities and businesses to convert public spaces into interactive art using projectors, lighting effects, and sensors. These placemaking initiatives not only offer free public access to an immersive, child- and pet-friendly experience, but are proven to stimulate greater economic activity.
Alt Ethos, in partnership with Reactiv.io, recently illuminated Denver’s iconic brick mansion by the Downtown Aquarium and I-25. Together, Alt Ethos and Reactiv are creating experiential designs in Denver to inspire connection. Future immersive collaboration includes the Tennyson Street / Berkeley area – one of Denver’s most historic neighborhoods with private immersive themed bungalow experiences.
Architectural lighting in conjunction with an urban revitalization plan acts as a vehicle that reconnects people with a sense of place to emphasize the true strengths of a community. In 1989, the city of Lyon, France, introduced one of the earliest holistic lighting master plans to revitalize the dense historic core of the city. The origins of the festival date to 1643 when Lyon was struck by the plague. Today, Lyon is known as the “capital of light,” hosting the largest festival dedicated solely to illumination, the Fête des lumières, in part commemorating the day Lyon was consecrated to the Virgin Mary. The 2019 festival attracted 1.8 million visitors over 4 days.
Urban design has taken on a new level of importance to keep the residents of urban areas feeling safe. Alt Ethos works in collaboration with city planners and corporations to commit to the health and vitality of its community. Contact us to set up a complimentary consultation on how your downtown shopping area, municipal buildings, or public park can be activated with light.
To all of you, we at Alt Ethos have been working hard to innovate solutions for this changing time. Communities and organizations around the world are at a high level of confusion, overwhelm, and disconnection. Like you, we had our times of frustration as we navigated the rough waters of the unknown. We also saw it as an opportunity.
Our communities are starting to come out of stay at home orders around the globe. How shall we experience community spaces and not end up on national news like the Memorial Day waterpark parties? Watching these gatherings can make you feel unhinged and afraid to engage. In this desire to re-open and reconnect with our constituents, we intend on providing flexible solutions that retain ROI if and when another wave of shutdown orders occurs.
That is why Alt Ethos has been doing research and design since the closing of the first major international event in the United States, SXSW.
During this crisis, that feeling of isolation can make everyone feel disconnected. If municipalities and corporations can’t find a way to safely connect with their constituents, they miss the chance to provide support and a sense of well-being.
Now is the time to step up and activate your communities and create the future of placemaking, entertainment, and advertising. A culture that is resilient, fun, and provides an opportunity for connection. It is our destiny as humans to create new solutions, visions, and activations to reinvigorate the next steps in social healing. It is the responsibility of our cities, our libraries, our public art, and our local businesses to reconnect with our communities.
Your contribution to the recovery of this crisis is going to be massive. You are creating the future of community building and entertainment. We know we are a small percentage of the population that imagines the future even in the time of a world crisis. We are looking for you to create, to connect, and to activate new solutions.
Get started by downloading our new Experiential Design Playbook. First, to get an idea of what is possible and mutable in uncertain times. Second, to increase the support your constituents feel connecting a greater bond to your city or your brand. Create activations that make your message easier to hear, simultaneously inspiring engagement and making a contribution to your community.
Learn all about our COVID re-entry experiential design solutions:
Due to the global health pandemic, the landscape of the events industry is changing.
Countless in-person events – SXSW, the 74th Annual Tony Awards, and the Cannes International Film Festival, to name just a few – have been canceled or postponed in the past few months.
Meanwhile, other events like the REV’d Up Media Summit, Burning Man festival, F8 (Facebook’s live annual event), and Microsoft’s Build annual event will carry on. How?
They’re going virtual.
ALT ETHOS AND VIRTUAL EVENTS
Today’s technology makes it possible to host full-scale events 100% online, keeping companies and organizations connected to their employees, clients, and customers even in times of crisis. Alt Ethos is leading the way for our clients by offering a wide range of engaging virtual event solutions for online conferences, events, and more that can be customized to fit any business’ needs.
Alt Ethos offers the best online streaming tools available, but we don’t stop there. We want our clients to be able to continue fully serving their employees and customers in creative and interactive ways that are memorable and meaningful. No matter what the event needs, Alt Ethos has a solution.
Check out four ways we help companies and organizations stay connected with their employees and clients.
Alt Ethos has an all-in-one solution for your events that bring conference and convention content straight to people’s homes. With the capacity to live stream keynote presentations with simultaneous break out sessions, our client’s event attendees can experience the full range of conference offerings.
We bring the face-to-face impact of conferences into a single company experience through video conference calling for small groups, virtual parties and shows with live VJs and performers, and virtual tours.
VIRTUAL CONFERENCE SOLUTIONS
Alt Ethos takes care of everything. Our real-time professional streaming service accommodates everything from small private breakout group streaming and keynote events with thousands of viewers.” Plus we either send our cinematographer to our clients with 4k streaming or work with their cinematographer and remotely manage the event. We also offer custom takeaways and conference experiences mailed to the guest’s door.
VIRTUAL WORLD TOURS AND EVENTS
Need something a little more creative? Our virtual world tours and events are fun, unique experiences people remember long after they’re done. We offer the following virtual experiences:
Second Life Tours
Second Life is one of the longest-running virtual world environments of all. From museum tours to themed destination tours, attendees can experience space exploration, natural disasters, dance clubs, Irish folklore, skill gaming, and more. The possibilities are endless!
Custom Virtual Experiences
We also offer customizable Virtual World experiences, where our designers create custom virtual environments for private events of up to 100 guests. This allows our clients to recreate their office, venue, or creative destination in 3D and throw events virtually.
We also create private virtual environments for highest-quality customizable experiences that include a streaming video input, voice and text chat among participants, and customizable avatars. These experiences are great for co-working and team projects.
Alt Ethos custom experiential virtual design is a great addition to any virtual party. Create a truly unique virtual experience that your group will keep talking about afterward.
VIRTUAL MEETINGS
Host meetings while sticking to social distancing guidelines with our Virtual Meeting experience. We create branded meeting environments, complete with logos and banners and the ability to cast video, images, or presentations on-screen. These experiences provide that in-person feel and can be attended with or without virtual reality headsets.
EXPERTS IN STREAMING AND VR
Alt Ethos is an experiential design studio creating meaningful moments for communities. The environments, installations, and objects we are designing for a rapidly growing clientele use light, sound, and technology to transform the everyday experience and promote creativity and well-being.
Alt Ethos brings years of steaming expertise to the table, and our virtual environments and experiential design for shared experiences create connection and engagement. Have us customize a virtual environment specific for your business or event, or join us in Alt Ethos’ virtual studio and event space.
Learn More About Alt Ethos
Want to create your own unique and memorable virtual conference or workshop experience but not sure where to start? We can help! Visit our website to learn more, or schedule a call to talk with our experts about your virtual event needs.
Here at Alt Ethos we thrive on finding creative and innovative ways to solve problems and help our community. The COVID-19 world crisis is no different. “We watched everything unfold as businesses were closed and friends and colleagues lost their jobs,” Ethan Bach says. “We wanted to help.”
We are using our powerful computer to run protein simulations of the COVID-19 virus to help understand how they function, providing new opportunities to develop a cure. Using the distributed computing project Folding@home, our computers now join thousands of other computers around the world to create a supercomputer. You can read the latest Westworld Article on this project here: Denver Design Company Alt Ethos Aids COVID-19 Research.
Stay up to date with the Folding@home progress on our social media: Facebook, Instagram, & LinkedIn.
Groups like the Project for Public Spaces have valuable information on the best ways to move forward with engaging community spaces in this time of transition. In our recent
When people are venturing out with their families this summer, they will be on the hunt for engaging experiences, community events, and comfortable interactions that will give a much-needed lift to their spirits. Seeing their favorite public places brought to life with light would be a great way to do just that. Through public installations and interactive experiences, such as the 
